Marilia Coutinho and Antonio F. Bruno It is funny because it was right under our nose. Yet it took us a situation of training chaos (a vacation in which you cannot predict where you will train and when) to connect the dots. Our approach to training is movement based. We don’t train parts of the body. We […]
A simple way to split your training and how to complicate it Read More »
There has recently been a debate over the thesis according to which overweight people might be actually healthier than fit adults. The original fallacious arguments, its use by activists and scientists response are listed here
Marilia Coutinho and Antonio F Bruno Last week Marilia told a bodybuilder friend about the Powerhouse (her home gym). But don’t you have at least a pulley? No… no pulley Dumbbells?… No, no dumbbells. They are on my list for soon, but I don’t know when soon will be. So he came to visit and was taken
Gainz with just a barbell and a bench Read More »
(“Into the mind of the coach” – all the interview links) Please tell us something about yourself: where and when were you born and places you lived. Where do you live now? Hi. I was born in Tampa, FL in 1986, and when I was four my father and I moved to Plant City, FL.
Into the mind of the coach: Peter Baker Read More »
There is a text floating around to raise awareness about suicide. In the end, it asks you to copy it and post to your wall for one hour. People do that automatically. The text is too careful with possible triggers, but the result is that it hardly educates the “normals”. Here’s what I propose: create
September – suicide prevention month. Read More »
Today I had a diagnose by my neurologist that has made my decision to withdraw from competing in 2015 final. I attempted to accomplish some things in Brazil that faced serious opposition by forces that benefitted from the way things were (basically, delinquent). The reactions didn’t come as rational discussions, but rather systematic attacks, sabotage,
Withdrawing from competition for the rest of 2015 Read More »
Late on August 2015, Johnny Vasquez, Powerlifting Watch (PLW) owner, approached me with a proposal: help him with creating content for PLW. He is getting busier and busier with record keeping, ranking systems and other services that PLW provides to the community. Fishing for lifting news was consuming his non-existent spare time. He was very
There is treasure everywhere Read More »
This article needs to be contextualized within the themes I have been exploring in sports marketing in general and sponsorship in particular. I have recently claimed that in small economic niches, potential sponsored property has a limited value to the company if traditional property / rights holder / company relationships are observed. I also claimed
The value of neutrality and allegiance Read More »
(“Into the mind of the coach” project – all the interview links) Please tell us something about yourself: where and when were you born and places you lived. Where do you live now? I was born on April 4th, 1980, in Delaware County Memorial Hospital, which is just on the edge of the city of
Into the mind of the coach: Swede Cory Burns Read More »
1. Turn down “sponsorship” offers consisting of two pots of whey against you polluting your social media with their marketing material. The value of social media can be valued through different metrics, but I can assure you you are providing work of much higher value than the product you are receiving 2. Stop accepting discount
Four easy things you can do to improve powerlifting and the sports Read More »
