There is an abundance of negative claims and evidence about the effects of AAS. These claims and evidence are much more visible and accessible than those about beneficial effects of these substances. The consequence of this discrepancy is a state of misinformation.
(Brainstorm) AAS, scientific research and the effectiveness of forbidding and punishing Read More »
For those of you either getting started on research, writing about something with intellectual honesty or just find science too cool to miss on anything relevant, here’s how your configure Pubmed for your own, personal “newsletter” (notifications). I received the weekly notification ones today: 1) Create an account on Pubmed (fig 1) 2) Log in
ALERTS – Cool way to keep updated about your favorite/working subjects with Pubmed Read More »
Introduction: Picking Up Where We Left Off A while ago, I wrote a series of articles about “motivation”. My goal was to offer an evidence-based introduction to the concepts involved in motivation. The terms that expressed these concepts have been misinterpreted, misused, and presented with a judgmental, moralistic, and emotional tone in the fitness industry
The Role of Grit in Sport Performance Read More »
This is a brief explanation about what this awareness initiative is about and, following that, my own evidence-based evolutionary and social perspective on it. The Mental Health Awareness Month was established and has been observed since 1949. An initiative of the National Association for Mental Health, the objective is to concentrate efforts to educated the
May – Mental Health Awareness Month – part 1 Read More »
I collect fitness newsletters. I do delete about 90% of them, but some, which either seem different or very representative, I move to a file I named “MARKETING STUDY PRIMARY SOURCES”. I think at some point I wanted to study them, but they are not methodologically sampled, I can’t correlate their strategies to actual corporate
The construction of false conceptions in the fitness industry Read More »
Or how to fix (your sport, your country, your team, your profession) You can’t. There is nothing to fix because it is not actually broken or damaged. It has evolved in a direction that scares or pisses you off. That doesn’t mean it is damaged. What you don’t like is what is known as “perverse
How to fix the internet Read More »
In Big Bang Theory, season 2, episode 4, Raj gets nominated as one of the “30 under 30 to watch” by People Magazine. For Sheldon – the only one not actually pissed off by Raj’s pathetic self important attitude -, the question is one of legitimacy, and, since he is an Aspie, of meaning.
Marketing, fitness and the bullshitosphere Read More »
Marilia Coutinho & Antonio Bruno We hate this title. We didn’t write it to trick you, though: we know you are concerned with your shape and the measurement tools available to you are the scale and the measuring tape. We also know that what bothers you is actually what you see in the mirror or
Why keeping a food log alone helps you control your weight Read More »
I’m a health educator out of Oklahoma. And I have a lot of first hand experience under my belt. I think this is what made me choose this career path and also what makes me good at it. I want to tell a story about horses and men. In 2006, I went to a small
Of horses and men – Let’s talk about PEDs, drugs in general and education Read More »
